Hoxton Collection
ART DIRECTION
BRANDING
COPYWRITING
Hoxton is a collection of two modern high end homes located in Constantia, Cape Town, South Africa. The concept of this collection is to provide the peace of mind, security and lifestyle that comes with estate living while enjoying all the freedom that freehold ownership offers.
We developed a comprehensive sales brochure that showcased the residences alongside their idyllic location. The brochure featured revised floor plans designed for clarity and a bespoke map of the area, illustrating the perfect balance of accessibility and tranquillity. Prospective buyers could easily envision a home that feels like a private sanctuary while remaining close to essential amenities.
The branding was crafted to exude understated luxury, with custom logos designed for each residence. These versatile logos seamlessly adapted to marketing and sales collateral, ensuring a cohesive and sophisticated identity across all touchpoints. To support the campaign, we also created an elegant and straightforward website design, offering a refined digital presence for the Hoxton Collection.
Services
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Branding, Art Direction, Sales Brochure
2021
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Credits
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Branding & Art Direction: Chloe Mantell
Copywriting: Kiara Taylor
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Agency: PHNX